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Talent Acquisition Services

TAD: Talent. Acquisition. Discussions

Short-Talk Series

TAD Talk Page

Learn more about Talent Acquisition

Quickly with TAD Talks

We'll cut to the chase: TAD Talks are fast, only facts, and fully actionable.

They cover a range of subjects that you can review at your leisure and quickly put to work in your own recruitment marketing.

Perfect for those who have a problem, or want to know more, but don't have time for the "long version."  

Meet Our Experts

The team here at Wicresoft likes to wax lyrical on a range of recruitment marketing subjects. 

Paul Wills

Paul Wills

With deep sadness, we remember our colleague, Paul Wills, who passed away in October 2023, after a remarkable 30-year career in recruitment. Paul's enduring enthusiasm for the industry and his British charm helped steer Wicresoft through the great recession, when many competitors vanished.

Stacey Shaw

Stacey Shaw

Stacey’s 25 years of experience in the recruitment marketing industry have made her a trusted partner with clients - many of which have been clients for most of that time. Her finely tuned intuition, coupled with her industry insights makes Stacey a formidable addition to her clients’ team.

Laura Martinelli

Laura Martinelli

Laura brings 20 years of recruitment experience to the table. Her lifelong involvement in theatre and dance has contributed to her ability to communicate with people, build trust, adapt and most importantly, to listen. She is a fierce ally and equality and inclusion are at the center of everything she does.

Amanda Reyer

Amanda Reyer

Amanda is a seasoned marketing professional with a diverse and impressive background. Amanda's data analysis, dedication to staying ahead of industry trends, and commitment to open dialogue make her a sought-after expert in the field.

Lori Greer

Lori Greer

Lori’s focus on customer experience plus 16 years of healthcare recruitment have her entrenched in how technology and tools work, alongside a good bit of intuition. Her honest, often unfiltered insight is an instant hit with anyone she comes into contact with. 

Kelly Dominguez

Kelly Dominguez

Kelly's vast experience in cultivating client relationships and talent acquisition has earned her a reputation as an expert in tackling the distinctive challenges of the restaurant industry. Kelly excels in developing strategic plans, promoting client engagement, and implementing cutting-edge practices. 

Stephanie Morland

Stephanie Morland

Stephanie brings a wealth of knowledge in optimizing hiring platforms, crafting SEO-driven content, and producing compelling marketing collateral. Given her diverse skill set, from strategic HR planning to online branding, Stephanie offers insightful perspectives and valuable insights into the world of Talent Acquisition.
Garrett Kallenbach

Garrett Kallenbach

An experienced, enthusiastic collaborator, Garrett has honed his skills through years of experience developing solid, thoughtful, engaging messaging for clients across a wide range of categories. When he’s not thoroughly engrossed by the glow of his iMac screen, he can be found enjoying a variety of music in his home or at one of Phoenix’s live music venues. Among his many interests are discovering new art and good food.
Mike Ryan

Mike Ryan

Mike is an employer brand strategy veteran...he literally helped introduce brand strategy to recruitment marketing. Mike has built employer brand strategies and developed award-winning creative for most of the Fortune 500 and countless other organizations. With a unique blend of consumer/product advertising as well as recruitment marketing experience, Mike is able to see all sides of a branding assignment to ensure companies speak to candidates as "one company with one voice."

Listen Now

Healthcare Recruitment Innovations in 2024

Healthcare Recruitment Innovations in 2024

30 MINS

Stacey Shaw and Dr. Beth Brooks provide profound perspectives on the present and future landscape of nursing and workforce solutions.

Defining Employer Brand

Defining Employer Brand

17 MINS

Garret, Mike, and Stacey discuss what is (and what isn't) employer branding as well as how it relates to consumer branding.

Healthcare Recruitment Made Easy

Healthcare Recruitment Made Easy

13 MINS

Lori and Stephanie discuss how to navigate healthcare recruitment to boost hire quality and retention.

Restaurant Recruitment Tips

Restaurant Recruitment Tips

8 MINS

Amanda and Kelly share 3 simple tips for restaurants to get more applicants and better retention.

Generative AI & Automation

Generative AI & Automation

25 MINS

Stacey and Amanda discuss how AI & Automation impact recruitment with Sense Co-Founder Pankaj Jindal.

Budget

Budget

10 MINS

Stacey and Amanda discuss how to assess your current budget and maximize it for the new year.

Building Your Recruitment Strategy

Building Your Recruitment Strategy

15 MINS

Stacey and Amanda discuss the foundational building blocks of a powerful recruitment strategy.

Career Website Building Options

Career Website Building Options

14 MINS

Stacey and Amanda discuss the options businesses have for building or updating their career websites including pros and cons for each.

Indeed Pricing Update

Indeed Pricing Update

7 MINS

Stacey and Amanda discuss the transition of Indeed's advertising model from pay-per-click to pay-per-apply start, highlighting initial observations.

TADtalk - Candidate Nurturing

Candidate Nurturing

12 MINS

Paul and Stacey discuss how nurturing candidates within the pipeline generates a slew of benefits, including reduced time-to-hire, increased brand awareness, and more.

TAD Talk - How Indeed Works

How Indeed Works

9 MINS

Paul, Stacey, and Lori discuss the mysteries of the Indeed algorithm, answering why you can’t find your ad and explaining exactly how it works.

TAD Talk - Incorporating Diversity Wins

Incorporating Diversity Wins

4 MINS

The importance of boasting about the diversity within your organization. Your candidate pool wants to know who you are as a company.

TAD Talk - Media Optimization FAQs

FAQs: Media Optimization

14 MINS

Paul and Stacy discuss and answer some of the most common questions clients have about media optimization.

TAD Talk - Gender Wording Choices

Gender Wording

7 MINS

How can gender wording impact the return on your job posting and why?

TAD Talk - Media Optimization

Media Optimization

15 MINS

A discussion on how to get the most from your media spend. Paul and Stacey discuss some tips and tricks to ensure that your media spend are optimized and ROI maximized.

TAD Talk - A Platinum Candidate Experience

A Platinum Candidate Experience

9 MINS

How can you differentiate yourself from the competition? How can you give the candidate a memorable interviewing experience? How can you use the Interview as a data collection opportunity? Paul and Brittainy discuss just how you can give the candidate a platinum experience.

TAD Talk - DE&I Basics

DEI Basics

4 MINS

Pam and Laura discuss some DEI (diversity, equity, and inclusion) basics that, while basic, are key to successful diversity recruiting.

TAD Talk - Employer Brand

Employer Brand

11 MINS

How do you portray authenticity in your recruitment marketing? Join a discussion that illuminates how and why you need an authentic and aspirational employment brand.

TAD Talk - Social Media

Social Media

10 MINS

Recruitment-specific social media channels are no longer nice to have. Candidates expect them and they give an organization a chance to show their personality and really portray the authentic brand.

TAD Talk - Recruiter Effectiveness

Recruiter Effectiveness

10 MINS

Just why should you use a recruitment marketing agency? What’s in it for your organization. What’s the return? Paul and Laura provide several good reasons for your consideration.

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